Initio Oud for Greatness is a unisex fragrance launched in 2018.
Part of the highly prestigious Black Gold Oud Project which is based on the purest natural Oud Oil in high concentrations. This resulted in a sensational, alluring, almost narcotic scent experience.
This bold blend begins with an aroma molecule of oud - a woody note with resinous, spicy and leathery accords. Intensified with agarwood oil, this scent provides added intensity and texture of smoky patchouli and sensual earthy musk notes. Lavender, saffron and nutmeg add softness to the mix with herbal, herbal and nutty accords.
Initio Parfums Prives appeared in the world of perfume
In 2015 through several new fragrances, including those in its magnetic line Blend and Absolutes. The brand followed Carnals in 2016, 2017 and 2019. The French niche perfume brand is known for its unique approach using scent molecules to evoke feelings and memories, along with luxurious and sophisticated packaging. The latest releases from the brand include the Hedonist and Black Gold lines in 2018 and 2021. Among the perfumers who create perfumes for the brand are Guillaume Flavigny and Alberto Morrillas.